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Technology Stack Analysis
WordPress
WordPress is a free and open-source content management system written in PHP and paired with a MySQL or MariaDB database. Features include a plugin architecture and a template system.
MySQL
MySQL is an open-source relational database management system.
PHP
PHP is a general-purpose scripting language used for web development.
Salesforce
Salesforce is a cloud computing service software (SaaS) that specializes in customer relationship management (CRM).
Yoast SEO
Yoast SEO is a search engine optimisation plugin for WordPress and other platforms.
Zendesk
Zendesk is a cloud-based help desk management solution offering customizable tools to build customer service portal, knowledge base and online communities.
WP Engine
WP Engine is a website hosting provider.
Salesforce Marketing Cloud Account Engagement
Salesforce Marketing Cloud Account Engagement (formerly known as Pardot) is an application specifically designed for B2B marketing automation.
OneTrust
OneTrust is a cloud-based data privacy management compliance platform.
jQuery
jQuery is a JavaScript library which is a free, open-source software designed to simplify HTML DOM tree traversal and manipulation, as well as event handling, CSS animation, and Ajax.
HSTS
HTTP Strict Transport Security (HSTS) informs browsers that the site should only be accessed using HTTPS.
Google Tag Manager
Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update measurement codes and related code fragments collectively known as tags on your website or mobile app.
Google Analytics
Google Analytics is a free web analytics service that tracks and reports website traffic.
Font Awesome
Font Awesome is a font and icon toolkit based on CSS and Less.
Convert
Convert Experiences is an enterprise A/B testing and personalisation solution for conversion optimisation and data-driven decisions in high-traffic websites.
Cloudflare
Cloudflare is a web-infrastructure and website-security company, providing content-delivery-network services, DDoS mitigation, Internet security, and distributed domain-name-server services.
HTTP/3
HTTP/3 is the third major version of the Hypertext Transfer Protocol used to exchange information on the World Wide Web.
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