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Technology Stack Analysis
Google Sign-in
Google Sign-In is a secure authentication system that reduces the burden of login for users, by enabling them to sign in with their Google account.
Varnish
Varnish is a reverse caching proxy.
Bootstrap
Bootstrap is a free and open-source CSS framework directed at responsive, mobile-first front-end web development. It contains CSS and JavaScript-based design templates for typography, forms, buttons, navigation, and other interface components.
Nginx
Nginx is a web server that can also be used as a reverse proxy, load balancer, mail proxy and HTTP cache.
Sailthru
Sailthru is a marketing automation software and multi-channel personalisation tool that serves ecommerce and media brands.
Rubicon Project
Rubicon Project is an advertising automation platform enabling publishers to transact advertising brands.
Prebid
Prebid is an open-source header bidding wrapper. It forms the core of our Nucleus ad platform, helping maximize revenue and performance for publishers.
LiveIntent
LiveIntent is an email ad monetization platform.
Ketch
Ketch is a data control platform that manages compliance with privacy regulations.
HSTS
HTTP Strict Transport Security (HSTS) informs browsers that the site should only be accessed using HTTPS.
Google Publisher Tag
Google Publisher Tag (GPT) is an ad tagging library for Google Ad Manager which is used to dynamically build ad requests.
Google Analytics
Google Analytics is a free web analytics service that tracks and reports website traffic.
Google AdSense
Google AdSense is a program run by Google through which website publishers serve advertisements that are targeted to the site content and audience.
Ensighten
Ensighten is a solution that enables secure management, implementation and control of website technologies.
Braze
Braze is a customer engagement platform that delivers messaging experiences across push, email, in-product, and more.
Amazon Advertising
Amazon Advertising (formerly AMS or Amazon Marketing Services) is a service that works in a similar way to pay-per-click ads on Google.
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